Malcare WordPress Security

SEO Case Study

Goal of the Campaign

  1. To grow the website to become an authority among
    WordPress Security and Malware removal plugins.
  2. To get over 10k+ active installs. (We had less than 1000
    active install at the start of the campaign)
  3. To become an authority with informational blogs and
    content marketing strategy.

Strategy

  1. Create landing pages that can target all WordPress
    security related service
  2. Brand Jacking, target comparison between all other
    WordPress Security Plugins
  3. Content Marketing calendar to create content around
    every single topic for WordPress Security, Malware,
    Hacking, Etc.

Traffic Growth

Keywords Before/After

Google Analytics

Google Search Console